Information on the project
The project
The project is called "Via Sacra - A contribution to the preservation and promotion of the common cultural heritage". It is a funded project within the cooperation program Free State of Saxony - Czech Republic 2014-2020.
The project has a total value of EUR 604,267.96. The funding from the European Union amounts to 85 percent.
The aim of the project
The aim of the project is to develop a pilgrimage and cycling route on the German and Czech sides along world-class sacred sites and then to market them to tourists.
Spiritual travel is playing an increasingly important role in tourism. By developing tourist products along the Via Sacra, new reasons to travel are to be created in order to attract guests to the region to spend several days here.
Planned results of the project
The project runs from 01.07.2019 to 31.12.2021.
Planned results of the project are Route development, creation of a digital map, signposting, workshops, creation of image and video material, project-accompanying PR/public relations including a press trip, creation of a travel guide and other print products, implementation of advertising campaigns, restoration of the plague column and creation of a Via Sacra center on the Czech side as well as the implementation of a final event.
The project partners are jointly responsible for achieving the project results.
Further tenders
The Marketing-Gesellschaft Oberlausitz-Niederschlesien mbH (MGO) publishes tenders for individual projects relating to the Via Sacra pilgrimage route and the sacred sites in the border triangle here. These are exclusively calls for tenders from the MGO, which will be implemented after the end of the project through various funding or initiatives.
Providers who are able and willing to submit bids are cordially invited to do so.
Marketing-Gesellschaft Oberlausitz-Niederschlesien mbH
Humboldtstr. 25, 02625 Bautzen
Contact Lisa Willenberg
Project Manager Tourism Marketing
Tel.: +49 (3591) 4877-15
lisa.willenberg@oberlausitz.com
